Fashion and sports have always been undeniably attracted to each other, and more so now than ever before. Setting out to explore the “creative and fluid” relationship of the two segments, the Victoria and Albert Museum will launch a new exhibition on August 5 called Fashion V Sport. and A book edited by Ligaya Salazar will be published in conjunction with the exhibition. Fashion V Sport will run until December 14, 2008.
This cutting-edge book takes a fresh look at the fascinating relationship between the global industries of fashion and sport. Stunning images from sport, advertising, street fashion and the catwalk illustrate the take of prominent sportsmen and women, designers, creative directors, anthropologists and journalists on this popular subject. The book explores how the influence of fashion and sport extends from high performance textiles developed for competition, to high-end fashion and finally, through the filter of advertising and magazine imagery, to the consumer, who adopts and adapts the styles to make their own unique fashion statements.
Get the book from Amazon.com or Amazon.cn.
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